The expert council awarded first place to the Moskovskaya sausage from the Miratorg company in the Moscow Quality competition in the category “Meat and Poultry Products.” The award ceremony took place within the framework of the All-Russian Meeting of Quality Directors of Food Industry Enterprises. The competition was organized by the Moscow Chamber of Commerce and Industry Union under the patronage of the Moscow City Duma. The participants were Rosselkhoznazdor, Rospotrebnazdor, Rosprirodnadzor, Russian Environmental Operator, Ministry of Education, representatives of food industry enterprises and retail chains.
The competition took place during April 2024 . The list of nominees for participation in the voting was formed by an expert council based on statistical data on the dynamics of the consumer market. Then, for two weeks, a popular vote was held on the presented trademarks and brands: sociologists conducted exit-pool surveys of citizens in retail chains, and at the same time online voting took place on the website. A total of 3,482 people were surveyed. Products that made it to the top of the vote were sent for professional scientific examination to the V.M. Gorbatov Federal Scientific Center of the Russian Academy of Sciences. Taking into account the results of voting and examinations, the expert council determined the winners.
Miratorg produces more than 120 types of sausages: sausages, boiled sausages , hams, boiled-smoked, half-smoked, raw-smoked sausages and many others. The production, located in the Kursk region, has a high level of automation, which minimizes manual labor and reduces the influence of the human factor on product quality. The use of modern equipment affects productivity by reducing production costs, so the consumer receives a higher quality product at a more competitive price. All sausages are made from selected MEAT from our own production - pork, beef and poultry.
Boiled-smoked sausage “Moskovskaya” - the winner of the competition - is made strictly in accordance with GOST. The sausage is made from chilled beef with the addition of pork lard and has a beautiful cut pattern. It has a bright meaty taste, which is given to it by black pepper and nutmeg. A pleasant aroma is achieved by smoking on natural beech sawdust.
“The Russian sausage shelf is very diverse. Therefore, Miratorg, when launching this line, relied on the quality of the product and careful attention to customer preferences. The expert assessment of the Moscow Quality competition is a pleasant confirmation for us of the fidelity of the chosen strategy and another incentive to continue making products that delight our consumers,” commented the Miratorg press service.