Juiciness, crunch and smiles! Advertising campaign for nuggets "Slivushki" from the brand "Vyazanka"

Since April 3, the most popular Russian TV channels have been broadcasting a 20-second video clip under the creative slogan “Juiciness, crunch and smiles!”. It reflects the key advantage of the product under a golden crispy crust, made from juicy chicken fillet with natural cream.

Before us is a friendly family, well known from the clips of "Vyazanka". Delicious Slivushki nuggets are especially liked by children - a boy and a girl who race to the table to be the first to try them.

Crispy nuggets from the Vyazanka brand also bring joy to mom and dad. For adults, the main advantage of this offer is the ease of preparation, freeing up time for games and communication.

The taste, juiciness and delicate aroma of crispy nuggets "Slivushki" are given not only by selected chicken meat and natural cream, but also by the peculiarities of the cooking technology in the oven and thin breading.

Abi Marketing Department Director Denis Martasov noted that, as usual, Vyazanka tries to be as close to the family as possible. New campaign "Juiciness, crunch and smiles!" carefully preserves the values ​​and meanings of the brand.

Slivushki nuggets help mom and dad take care of children, gather loved ones at the same table and delight everyone with delicious food that they especially love. The federal coverage of the campaign will certainly increase the popularity of nuggets, Denis added, and many Russian families will be able to appreciate their high quality.

Slivushki nuggets from the assortment of the Vyazanka brand are already available in retail chains of federal retailers and retail stores in all regions of Russia. In addition, they can be ordered online through express home delivery services.