
Due to high consumer interest, further expansion of the range of halal products is planned, which in 2023 will include ultra-pasteurized MILK , cream, semi-finished MEAT products and sausages under the AGROSILA brand. The marketing service notes the significant potential of this segment, emphasizing that consumers choose products labeled "Halal" not only for religious reasons, but also based on high quality. Particular attention will be paid to regions of RUSSIA with a large Muslim population, including the Republic of Tatarstan .