The Zelenetskaya poultry farm , the largest poultry producer in the Komi Republic, decided to challenge the trademarks “Gubernsky”, “Gubernskaya” and “Gubernskie”, owned by the Cherkizovsky
MEAT Processing Plant (ChMPZ), which is part of the Cherkizovo group of companies. Causes of the conflict The Zelenetskaya Poultry Farm actively used the word “Gubernskaya” in its brand, known as the “Zelenetsk...