In the South Urals, there is also jamon!

10 enterprises of the Chelyabinsk region participate in the second National competition of regional food brands, which submitted 14 applications in various nominations of the competition. Four manufacturers of unique South Ural products are participating in this competition for the first time, one of them is Evgeny Chepurin from Magnitogorsk, who makes dry-cured and raw-smoked meat delicacies. For the competition, he presented dry-cured sagging ham under the brand name "Uralsky ham".

This unique product for the Chelyabinsk region has every chance of becoming a new regional product brand of the Southern Urals. Produced according to a particularly capricious technology from high-quality pork, such a dry-cured ham (Spanish name jamon), albeit on a small, but still industrial scale, is made in the region by one person - Evgeny Chepurin. So far, it has been making only a little over a year, but during this time it managed to establish itself at the regional exhibition "Agro 2021", having won 4 gold medals there for the quality of products, which also entered the list of the 20 best goods of the Chelyabinsk region and is preparing to participate in the federal competition "100 Best goods of Russia.

The successful start of a new business is understandable - a favorite pastime that has turned into an exciting business. “It was my hobby, which at some point turned into a professional hobby,” says Evgeny Chepurin. - I used to make sausages, sausages, servelats for myself, for friends and acquaintances. He kept a store where he traded ... moonshine stills. And then somehow a buyer appeared who offered me to sell also devices for making homemade sausages. This equipment interested me, I decided to try it in practice and eventually changed my profession to a sausage maker. The store subsequently closed, equipped with a workshop for the production of meat delicacies. I take raw materials from different suppliers - large-sized meat - in Arianta, meat for a premium type of jamon - in a farm."

Today IP Chepurin produces 28 varieties of deli meat products from beef, poultry and pork. Dry-cured pork meat is one of the types in the assortment of entrepreneurial goods. According to experts, the manufacture of this product is considered "aerobatics". You need to have specialized knowledge and experience. To properly prepare such a product, you must create certain conditions and properly care for the ripening ham. Everything matters - the right temperature, humidity, spices, antibacterial treatment. Under the careful supervision of a specialist, the meat matures in a thermal chamber with a special microclimate for several months, sometimes more than a year.

From the description on the website of the Magnitogorsk entrepreneur rushamon.ru, we learn that the Ural ham is a meat delicacy that is produced according to unique old Russian recipes. The ham ripens for at least 6 months, the longer the ripening process lasts, the richer the taste becomes. During fermentation, the delicacy is carefully monitored, temperature and humidity are maintained. Dry-cured meat is considered dietary, as it contains a lot of protein, and there are no carbohydrates in it. The delicacy is rich in trace elements, vitamins and amino acids.

Here is such an interesting manufacturer of delicacies in the Chelyabinsk region - Evgeny Chepurin, in a very close past - a power engineer, chief engineer and head of a construction company, and today a manufacturer of South Ural jamon, sausages and basturma, a participant in the second National competition of regional food brands.

Now the organizers of the national competition are conducting an expert assessment of the products submitted for the competition, which will last until October 18, and from October 20 to November 7, 2021, a popular vote for the regional brands they like will be held on the official website of the competition https://russiantastes.ru.

Press Center of the Ministry of Agriculture of the Chelyabinsk Region