Plant-based MEAT substitutes are becoming more and more popular around the world. The global market for plant-based meat substitutes is expected to reach nearly $15 billion by 2027 . Some meat producers are concerned about the emergence of such a competitive sector.
News broke last week that Meggies, an American company, has begun producing meat-based plant-based substitutes. In particular, they talked about the production of pseudo-onions based on chicken meat, broccoli based on lamb, zucchini based on fish and tomatoes based on duck meat.
Later it turned out that the "news" about meat vegetables was just an April Fool's joke by designer Bill McCool. However, given the popularity of the publication, consumers liked the idea of creating vegetable substitutes from meat, so perhaps one of the meat producers will use the designer's idea.