Meat products began to become cheaper in Tyumen

Sausages and semi-finished products of regional production have become more affordable due to the record results of the harvesting campaign.
One of the largest MEAT brands in the region, Ishimsky, announced a decrease in prices for products presented in its own chain of stores. This became possible thanks to the results of the 2022 harvesting campaign.

In connection with the growth of tariffs, not only did there not be a seasonal jump in prices, they even managed to be reduced due to the high yield. As you know, feed accounts for 75% of the cost of pork production. Having collected a record amount of grain - 240,000 tons - the Yubileiny agricultural holding, which owns the Ishimsky brand, has provided a solid feed base for animals. This made it possible to reduce the cost of pork production. As a result, the cost of own meat products has decreased.

According to the HEAD of the Ishimsky. Branded Meat” by Natalia Gimranova, even despite the increase in prices for utilities, there was no increase in prices in branded stores.

“Value for money is decisive for the consumer. To date, prices for products in our stores have been reduced by approximately 20% for the entire range. The quality of the product has been maintained at the same level,” Natalya noted.
According to internal research, Ishimskoye's meat products are chosen by 63% of the region's residents. Its full range is presented in company stores.