A New Look at Fast Food: Experts Identify Key Trends for 2025
Photo is illustrative in nature. From open sources.
- Chicken Impact: Chicken snacks and sandwiches are beginning to replace traditional burgers, creating new opportunities for poultry exports.
- Asian Flavors: Interest in Asian cuisine continues to grow, offering a variety of spices and products that also open up new EXPORT niches.
- Nostalgia for taste: The return of popular dishes and tastes from the 90s and 2000s is becoming a noticeable trend.
- Accessibility for consumers: In conditions of economic instability, fast food chains are introducing promotions and combo sets to attract customers.
- Innovation in drinks: Experimental drinks with original flavors such aslemon with ginger and pineapple with mint are becoming a separate direction for attracting the audience.
Experts stress the need for Russian exporters to focus on these areas in order to make the most of emerging opportunities.
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