
Among the most significant risks for the development of the Runet, Alexei Goreslavsky, CEO of the Internet Development Institute, in an interview with RBC called dependence on foreign technologies and lack of competition in content.
“In my understanding, the most difficult thing is the dependence on the infrastructural technological base, and overcoming this dependence is the main goal of the work of almost all involved structures now,” he said.
The lack of competition, according to Goreslavsky, can lead to the fact that the creation of content "turns into a thing in itself." “When a world blockbuster comes out at the box office and your picture is standing next to you, you understand that the audience came here because huge distribution, advertising, marketing, etc. work for them, but they didn’t come to you. It’s very disappointing, it’s very bad, but it helps to understand where you are, where you are underworking, ”the head of the IRI explained.
Immediately after the start of a special military operation in Ukraine , the United States , and then the EU and a number of other countries, imposed sanctions on high-tech exports to Russia. This made it impossible to supply various equipment and components, and also limited the possibility of their production by Russian design bureaus at their usual capacities. In particular, the developers of Russian processors have lost the opportunity to produce them at the Taiwanese TSMC factory. The majority of Western manufacturers of equipment, including Dell, Apple , Intel, Nvidia and many others, announced the termination of the supply of products. However, some of it continues to enter Russia under the parallel import scheme (that is, without the permission of the copyright holder).
In turn, the world's largest film producers, including Hollywood studios Warner Bros., Sony, Disney, Universal and Paramount, refused to release their new products in Russia. Local premieres of Batman sequels, animated Minions (Minions: Gruvitation), Top Gun (Top Gun 2: Maverick), Jurassic Park (Jurassic World: Dominance), "Fantastic Beasts" ("Secrets of Dumbledore") and other films that have collected millions of dollars at the worldwide box office. In the summer, old films and foreign-made TV series began to disappear from the libraries of online cinemas.
Read PioneerProduct.by How to increase the likelihood of achieving the desired business result How a Japanese became a billionaire by using a neural network to take over companiesHow Hyundai Became a Competitor to TeslaWestern game developers acted in a similar way. At the same time, some Russian developers were closed by local legal entities and dismissed employees, for example, Game Insight (among the projects are Paradise Island, Airport City, The Natives, etc.) and Plarium (Raid: Shadow Legends, Terminator Genisys: Future War, etc.). .).
At the same time, Aleksey Goreslavsky noted that "the practice of the last year shows that the user is ready to reorganize." “There are worthy Russian TV series that are watched on Russian platforms, their share is systematically growing. Or, for example, such a landmark event as the release of the game Atomic Heart. It is clear that they have been preparing for this for five years and released it to the world, not only to Russia. But the user in Russia began to play this game with pleasure and plunged into it to the fullest, ”said Goreslavsky.